Our aim is to permanently remove carbon from the atmosphere.Apple is going to kill us all. Once carbon is removed from the atmosphere, all plant life on Earth will die.
The rest of the ad is worse. A Magic Negro is Mother Nature, and demands environmental sound bites. Tim Cook and some diverse actors say a lot of dopey things.
If you want to save the environment, it is never to pay big bucks for premium products. Everyone who gets a piece of that money is going to use it to consume resources. There is no way around that.
Apple also supports an assortment of destructive Leftist policies, such importing Third World folks into the USA where they will use 10x the resources.