Jonathan Kaplan, founder and chief executive of Pure Digital. That’s the company that made the wildly successful Flip camcorders, the company that Cisco bought two years ago for $590 million, the company that Cisco then shut down last month, without any reasonable explanation. ...
Instead, he told us, he intends to launch a new venture, one that embraces “all the same tenets as the Flip: Simple, nostalgic, memorable, affordable.” But he left us all hanging without telling us what it was.
Yesterday, he unveiled his new company. What do you supposed the creator of the Flip camcorder does for an encore?
He founds a chain of grilled-cheese-and-soup restaurants.
Saturday, June 04, 2011
Flipping to Grilled Cheese
NY Times gadget critic Pogue writes: